Festive season: Quick commerce to ramp up temp workforce by 40–60%

Quick commerce platforms are gearing up for a significant surge in demand during the upcoming festive season. To handle the expected order volume increase, these companies plan to bolster their temporary workforce by a substantial margin, ranging from 40% to 60%. This strategic move reflects the industry’s anticipation of heightened consumer activity during this peak shopping period.

The substantial increase in temporary hires underscores the crucial role of quick commerce in meeting the escalating demands of time-sensitive deliveries. These temporary workers will likely fill roles in order fulfillment, delivery, and customer service, ensuring the smooth and efficient operation of the platforms. The precise number of additional temporary employees will vary across different quick commerce companies, depending on their individual scale of operations and anticipated order volumes.

This hiring strategy highlights the rapidly expanding nature of the quick commerce sector and its reliance on flexible staffing solutions to manage fluctuating demand. The seasonal spike in employment provides valuable short-term opportunities for many individuals, while simultaneously enabling quick commerce businesses to meet the challenges of peak seasons. This seasonal hiring trend is likely to become increasingly prominent as the quick commerce market continues its rapid growth. The success of this strategy will depend on effective recruitment, training, and logistics management to ensure a seamless customer experience during the peak festive season. The coming weeks will offer a crucial test of the sector’s ability to scale its operations effectively to meet consumer expectations.